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1854 built for Empress Eugénie
/142 rooms and suites
/2,500 m² of spa
Above theGrande Plage.
Pays Basque, France43°29′ N 1°33′ W
Every great beach has one: the old lady in pearls who still comes down to the water as if nothing has changed. In Biarritz she has sat above the Grande Plage since the days of crinolines, in red brick and pale stone, while the town below traded them for neoprene. She was born a summer house, built by Napoleon III for his empress, and she has never quite got over it.
Eugénie set the tone. She did not simply walk into the Atlantic. A wooden cabin was carried down to the sand for her and taken away again when she was done, because the ocean, in those days, was to be met discreetly and with help. The beach had seen stranger things. It was once the Plage des Fous, where the mentally ill were dunked as a cure. And in 1956 a Hollywood film crew left behind a broken surfboard, which local boys patched up, waxed with paraffin meant for jam jars and carried into the waves. Europe has been surfing ever since.
Today the town is one long beach party of flip-flops, surf shops and pintxo bars, and the Palais presides over it in full evening dress. She looks like a guest who arrived at the wrong event and simply stayed. Strictly speaking, the party came to her. Biarritz adores her for it. The town owns most of the house itself, through a company it controls.
Her wardrobe is impeccable. She keeps her own seamstresses, an upholsterer and a cabinetmaker on the staff, and the imperial bee is woven into her carpets. In La Rotonde, a round dining room whose windows hold nothing but ocean, dinner is a polished return to the classics: egg mayonnaise with caviar, then a baked Alaska, as if the last fifty years of food fashion were a passing phase.
Her one concession to the beach is the pool. It is filled with seawater and heated far beyond anything the Atlantic would consider, and at the end of the terrace a little gate opens straight onto the sand. Below, the lifeguards split the beach between swimmers and surfers, so white robes and black wetsuits can share it without having to make conversation.
Up close, she shows her age. Her last great facelift stopped short of the north wing, the breakfast room and the spa, and there the glamour wears thin. Some rooms look at the town instead of the sea, the beach heaves in August, and when the red flag goes up, it goes up for everyone. She suits travellers who like their seaside with a chandelier and do not mind a little powder over the cracks.
She has outlived an empire, a fire and every fashion on the sand below. Her oldest admirer still calls. A few times a year, when the equinox storms roll in, the Atlantic climbs onto her pool terrace, soaking wet and hopelessly underdressed, and she lets it in every time.
70,000 slates
Replaced on the roof during the renovation, without changing its outline.
Between two beaches
From the sand, the house closes the view of the bay; from its windows, the town's main beach becomes a front lawn that was never planted. Behind the building lies a second, quieter strand, Miramar, facing the Roche Percée, so the hotel works as the hinge between the crowded beach and the calmer one. What stands there is the reconstruction of 1903 to 1905, its façades and roofs protected as a historic monument; the renovation completed in 2022 replaced some seventy thousand slates without altering the outline.
The round room over the ocean
La Rotonde, the curved dining room at the heart of the house, looks over the Atlantic through a 180-degree run of windows and changes register through the day: a brasserie by day, a gastronomic table in the evening. It is where the house and the ocean meet most directly, so its view is the one every guest shares, whatever room they sleep in. Bar Napoléon III, created during the renovation in a former conference room, is its quieter counterpart, kept hushed by design.
One name, several ceilings
The Junior Suite Ocean View, about 50 m² with a king or twin beds, is where the room list starts to pair real space with the Atlantic, facing the ocean or the beach. Because the house was rebuilt as a grand residence, the same category changes with the floor: ceiling heights vary from level to level, so two suites with one name can feel quite different. On the fifth floor the logic reverses, and the Cruise Liner rooms trade height for porthole windows and marine-inspired furniture.
The pool with a gate to the sand
The outdoor pool is where the hotel meets the beach on equal terms. Filled with heated seawater and set above the Grande Plage, it belongs to the Club Impérial, which opens directly onto the beach, so a swim can move from pool to ocean without passing through the house. Le Sunset, beside it, serves grills, seafood and summer dishes in the open air. Above, the Spa Impérial looks over the same water from indoors, which is the view that remains once the terrace is put away.
At a glance
Where
1 avenue de l'Impératrice, 64200 Biarritz: on the Grande Plage in the town centre, Miramar beach behind the building, facing the Roche Percée
The house
Built in 1854-55 as Villa Eugénie for Napoleon III and Empress Eugénie; sold in 1881 and turned into a hotel; rebuilt in 1903-05 by Édouard-Jean Niermans after a fire; façades and roofs listed as a historic monument; owned through Socomix, in which the town of Biarritz holds the majority (2026); operated by Hyatt in The Unbound Collection; five-star
Renovation
In phases from 2018 to 2022, architects Isabelle Joly and Atelier COS, interiors COS Design, general contractor Eiffage Construction: rooms, reception, roofs, façades, west-wing joinery, kitchens and a new bar; a workshop of in-house craftsmen including a cabinetmaker, upholsterers and seamstresses
Rooms
86 rooms and 56 suites: King and Twin rooms 27 m² (town or Grand Courtyard); Classic Collection and Classic Deluxe 30-40 m², ground or first floor, some facing Miramar beach or the ocean; Deluxe 32-34 m², town, courtyard, beach or ocean; Cruise Liner rooms and suites on the fifth floor with porthole windows; Junior Suites 50 m²; Palais Suite 59 m²; Ambassador Suites 65-70 m²; Rooftop Suite 70 m² with terrace; Impérial Suites 79-85 m²; Royal Suites 99 m² with ocean terrace
Eating and drinking
La Rotonde, gastronomic in the evening and Terrasse & Rotonde Brasserie by day, 180° ocean view; Bar Napoléon III, seasonal cocktails, vintage champagne and gin; Lounge Eugénie, sushi and cocktail bar, cocktails by Jérémy Lauilhé (2026), ocean terrace; Le Salon, all-day café; Le Sunset, open-air in season; room service
Wellbeing
Spa Impérial, 2,500 m², overlooking the ocean, Guerlain signature treatments including Belharra: indoor freshwater pool with counter-current swimming, hammam, sauna, jetted tub, solarium, nine treatment rooms, fitness area; Club Impérial, outdoor heated seawater pool with direct access to the Grande Plage, in season
Why this one
01
The house that frames the beach.
Eugénie's rebuilt residence on the Grande Plage.
02
Two kinds of water.
Seawater outside in season, a 2,500 m² spa within.
03
A house kept by hand.
In-house cabinetmaker, upholsterers and seamstresses.
The Edit Notes
What a booking site will not tell you.
01
Beach View means Miramar.
The views are sold more precisely than the façade suggests. On the official room list, Beach View rooms look over Miramar, the beach behind the hotel facing the Roche Percée, not the Grande Plage in front. Rooms and suites named for Biarritz look at the town or the Grand Courtyard. The Atlantic itself is promised only to categories with Ocean in their name and to the Impérial, Royal and Rooftop suites. Weather edits the rest: when the terrace cannot be used, the brasserie moves back inside La Rotonde.
02
Two timetables, one doorstep.
Outside, Biarritz keeps tide time: the Côte des Basques, the town's surf beach, disappears entirely at high tide, and outside the supervised season the sea is entered at the bather's own risk. Inside, the house keeps its own order. La Rotonde's gastronomic menu is an evening affair, Bar Napoléon III is designed to be hushed, and pets, accepted in the rooms, are kept out of La Rotonde, the spa and the Club Impérial. A day here means switching between the two, often several times.
03
The seawater is seasonal; the spa is shared.
The two pools hold different water on different calendars. The Atlantic-water pool belongs to the Club Impérial, outdoors and closed out of season; the year-round pool is the Spa Impérial's, indoors and filled with fresh water, with counter-current swimming and set sessions for children. The spa also works as a town club, offering half-day packages and memberships of up to a year. A winter guest swims in fresh water alongside Biarritz members, not in the ocean pool of the photographs.
04
Five stars, without the title.
The renovation ran in phases from 2018 to 2022 and did not reach everything. At the 2021 reopening a final series of 25 rooms and suites was still to come; in 2026, press reports placed 26 north-wing rooms, the spa and the breakfast room outside the finished work. The state's June 2026 list of Palace hotels no longer includes the house, which keeps its five stars. The official room list does not say which keys are unrenovated, so the wing is a question for the reservation.
The price question
The money buys a site no new hotel can acquire: the house that closes the view of the Grande Plage, a protected building kept by its own craftsmen, a 2,500 m² spa and, in season, a seawater pool that opens onto the beach. It does not buy consistency. The view depends on the exact category, parts of the house were left out of the 2018-2022 renovation, and the ocean pool closes for the off-season. A modern beach hotel sells newer fabric; this one sells the original position.
What the money buys
A room inside the building that frames the Grande Plage, chosen by the name of its view.
A 2,500 m² spa with Guerlain treatments, an indoor pool and nine treatment rooms.
The Club Impérial's heated seawater pool, opening directly onto the beach in season.
What it leaves out
A sea view in every category.
Rooms and spa renovated to one standard.
Atlantic-water swimming out of season.
Who it suits
Book it for the house and the beach together, in season, in a category with Ocean in its name or above. Out of season, or in a room facing the town, the stay becomes a town-centre grand hotel with a large indoor spa.
Who should spend elsewhere
Grand Hôtel Thalasso & Spa, Saint-Jean-de-Luz
A hotel in a building of 1900 facing the ocean, 52 rooms and suites, its 1,000 m² thalassotherapy spa rebuilt before the April 2026 reopening.
Sofitel Biarritz Le Miramar Thalassa Sea & Spa
On the Miramar side of Biarritz, 13 rue Louison Bobet, with seawater thalassotherapy and indoor and outdoor seawater pools.
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